Consumer Play Patterns and the “Phygital” Experience
As consumer behavior continues to change along with the ebbs and flows of the pandemic, what lies ahead for the digital shopping...
Search Like a Human, Find Like a Bot
If Search Engine Optimization (SEO) seems daunting to you, you’re not the only one. It can be pretty confusing to connect the dots...
The Integration of Individual and Industry
As the digital landscape continues to evolve, the worlds of traditional marketing, advertising and social media are coalescing. Today's...
Power of Promotion
“I'd be living my best life in a dress like that.” This thought crosses the mind of women everywhere when shopping for things we don’t...